Read Time: Under 5min Do you know your customers lifetime value (CLV)? If the answer is no, you are not alone. Let’s talks $$$. Here are three ways understanding your customer lifetime value will help you increase your company’s sales. #1 Advertising Knowing your customers’ lifetime value, you can gauge how your advertising … Continue reading How to Calculate What a Customer is Worth
At what point does customer satisfaction matter? We believe it starts from the first interaction. Here are four ways to make your customers fall in love with you and your company. Respect Time Today’s customers are busy. Go above and beyond in respecting their time, and they will notice. Answer phone call within … Continue reading 4 Ways to Make Your Customers Fall in LOVE With You From Day One
Golden Mailer CEO Tristan Barger was interviewed live Friday morning at the Golden Mailer offices in Walnut Creek! Listen to the live interview here… FreeVideoCoding.com Thank you KKDV Radio for coming to the offices and bring the entire team coffee and treats!
It’s Not Sexy… But It’s Time to Talk Conversion Rates By Tristan Barger Don’t miss my full article on Duct Tape Marketing. Below is a sneak peak with links and clips from my guest article. Guest blogger: Tristan Barger, March 17, 2015 Read the full article here: http://ducttapemarketingconsultant.com/determine-campaign-success/# Not properly analyzing the success of every … Continue reading Expert Article in Duct Tape Marketing by Golden Mailer’s CEO
I can make a believer out of you … Some people need statistics to believe in something. Some require testimonials from people like them detailing the success of something. What do you need? There has been resurgence in direct mail and it has created a higher demand. Everyone is online. This makes it difficult to … Continue reading Traditional Marketing Tactics Are Not Dead
Call Tracking … The perfect marketing solution for SMBs It is important to know what marketing and advertising tactics are working for your business. For most SMBs a simple call tracking number with the capability to record calls, track campaigns by select numbers, and provide an overall report of how many calls each campaign generated … Continue reading Why Local SMBs Need Call Tracking
By Chelsea Irwin Over the last year Golden Mailer has been blessed to partner with the HOPE program for local foster and homeless children in the East Bay Golden Mailer had the unique experience this year to sponsor children from the local Mount Diablo Unified School District’s HOPE program. We have blogged in the past … Continue reading Company Benevolence Programs … Make it a Community Habit!
Golden Mailer Shares Some Friday Thoughts… Pass Them Along to Brighten Someone’s Week. Weekly Tips: If you can, PRIORITIZE work BY GREATEST ROI. That way you will always be working on the task with the biggest impact. GIVE YOUR COFFEE A KICK! Everyone is putting grass-fed butter in their coffee. Why? It has the right … Continue reading QUOTES… We Motivate, Help, and Make Business Owners Laugh
As a business owner you know who your biggest fans are… why not turn them into your customer champions too? Customer champions can be your biggest fan via word of mouth driving in business, or a satisfied customer reviewing you on Yelp or Google Places. Finding the vocal clients that will champion your work and … Continue reading Champion Your Customers For Life!
By Tristan Barger How to build client trust and still set boundaries… I was reading through a discussion posted by Paul Castain on LinkedIn about sales reps remaining “on call” after hours. The responses all seemed to have a single underlying theme. It wasn’t stated out right in some of the responses, but it was … Continue reading Should Business Owners ALWAYS be “On Call”?